Digital Marketing Specialist (Tech-oriented)
Radosław Misiewicz
UX/UI Designer
UX Designer in Vazco can really thrive. Being treated as a crucial, strategic contributor of the team is normal here. We are building products that deliver business results and focus, as a company, on great UX. What is more, we are building AI UX approach, that are applied right away in business context. Research is a crucial part of our process, and making decisions based on insights is looked upon with regard, both by internal and external stakeholders. I am developing my skills constantly, while contributing to the overall business results of our clients.
About Vazco
We’re Vazco – Poland’s first AI-UX agency. We operate at the intersection of AI, technology, and business. Our Growth team helps translate that value into real, measurable impact for clients.
We’re now looking for a Digital Marketing Specialist to boost our campaigns – primarily email and paid, but not only.
Who we’re looking for
We’re after someone who can help us effectively generate AI-UX leads, run high-quality campaigns, and constantly look for ways to improve. You test → learn → optimize – and enjoy the rhythm.
Why the title Digital Marketing Specialist instead of something like Email & Performance Marketing Specialist?
Because while your main focus will be on email and paid campaigns (LinkedIn, Google Ads, YouTube), we’re looking for someone who’s not afraid to step outside the box.
Every now and then, you might also:
- help invite a guest to our podcast,
- do research on a potential lead,
- update a Webflow landing page,
- assist with a conference sponsorship.
We operate on a “one for all, all for one” basis – no silos, just ownership and impact. We're not a large marketing agency with dozens of niche roles. We're a tight-knit Growth team that delivers campaigns, sales, and real value – together.
Are we a match?
We’re looking for someone who:
- Has 2+ years of experience in B2B digital marketing
- Knows email and performance campaigns inside out – and enjoys them
- Is fast, focused, self-sufficient – and works in iterations
- Loves combining data with creativity
- Isn’t afraid to do something for the first time – with team support
What will be your responsibilities?
Your responsibilities as a Digital Marketing Specialist will include:
1. Email marketing (outbound + nurturing)
- Running cold email campaigns (Smartlead or similar)
- Planning and executing cold outreach via LinkedIn DMs using Sales Navigator and well-crafted messaging.
- Working with lead databases: Apollo, Store Leads, Ocean.io, Clay
- Building sequences, A/B testing, optimizing CTR and reply rates.
- Supporting lead nurturing efforts in collaboration with the content team.
2. Paid campaigns (LinkedIn, Google, YouTube)
- Planning and executing campaigns – lead gen, retargeting, awareness.
- Crafting creative concepts and ad copy, testing, and optimization.
- Drawing insights from data – and acting on them.
3. Analytics & Documentation
- Managing tracking, pixels, UTMs, and Google Analytics.
- Monitoring and reporting campaign performance.
- Documenting learnings, tests, and experiments in Notion.
+ If something else pops up, you jump in – whether it’s lead research, podcast support, or newsletter prep. We work as a team, not in silos.
Your must-have tools
Perks & Benefits
Everyone deserves a break to recharge their batteries in a way that suits them best. Regardless of the contract you choose, we provide paid vacation time. If you'd rather not use it, you'll receive its financial equivalent.
We might work from different places, but we still make time to hang out in real life. We meet up during the year for offsites, team sessions, and informal events that help us connect beyond the project scope. Remote is great, but some jokes just hit better in person.
Early bird or night owl? Life doesn’t always fit between 9 and 5 - and that’s totally fine with us. Flexible working hours are not about being able to start your work within a specific timeframe. It's about maintaining the work-life balance you deserve. We have no strict "office hours", however, it is limited by scheduled meetings, task deadlines, and responsiveness between 11-3 p.m. when your colleagues might need you.
Your health matters – and we make sure it’s taken care of. Our extended medical package with LuxMed gives you quick access to doctors, specialists, and mental health support. From everyday health concerns to specialized treatments, we ensure you're supported when you need it most.
Work That Works – For You
Find yourself in an authentic and open company culture. Our non-hierarchical structure means minimal management and transparent communication with everyone.
The values we believe in guide our day-to-day work.
Woke up at 5 a.m., skipped breakfast, and still got stuck in traffic? Yeah - we’ve been there.Not everyone’s an early bird, and that’s fine. Most roles at Vazco are fully remote 🏠, but if you’re into whiteboards, coffee chats, or just prefer an office vibe - our Wrocław HQ is always open. Clear expectations, async communication, and regular check-ins mean you’re never out of the loop - no matter where you log in from.
Authority comes from merit, not the other way around. That's why we don't allow years spent working in one role to dictate our seniority. You’ll get real responsibility from day one. Not in a "sink or swim" way - more like “here’s a challenge, we’ve got your back.” Many of us grew from junior to lead roles fast. You can too.
We’re pros at what we do, but we’re people first. We’ve got each other’s backs, celebrate wins (big and small), and stay connected - whether it’s through retreats, occasional office meetups, or spontaneous Slack nonsense. Behind every project, there’s a crew you can count on.
We’re curious people by default. Collaborative culture thrives on sharing expertise. We have efficient processes that facilitate self-development and allow you to grow in the direction you choose. Join knowledge circles that spark your interest, participate in initiatives for the weekly Development Circle events, and get to know your colleagues' best practices through mentoring or pair programming sessions.
You won’t be thrown into the deep end with a vague job title and a “good luck.” Whether you’re just starting out or switching domains, you’ll have experienced folks showing you the ropes - and cheering you on while you climb.
You’ll have access to experienced people who care about what you’re learning - not just what you’re delivering. Structured onboarding, regular 1:1s, feedback that’s actually useful. Whether you’re early in your career or switching focus, you won’t be doing it alone.